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It’s a very important part of photography to perform photography post production. It’s to give RAW photos the ultimate amazing look which will sell is the main objective of this service. As some man-made imperfections can be visible, it deteriorates the quality and beauty of a photo during the photo shoot. But, while using the touch of post production of photography, such problems can be fixed. The services of post production are very much helpful for Amazon, eBay, image-studios, advertising agencies, photographers, magazine agency, printing press, catalog companies, e-commerce etc. Clipping USA offers the services for those who are in need post production of their photography. Our expert team of is always ready to serve you for the photo post production services to make your images worth for the web presence.

What is Photography Post Production?

Usually, by a photographer or an image-bank, professional photography post production is the process that applies a certain range of image editing operations to the raw image format provided. While running on a range of operating systems available to do this work, there is a range of proprietary and free and open-source software. As the first stage of post-production, it usually requires loading the raw images into the post-production software. They belong to a set if there is more than one image. And before loading them, preferably the post-producers try to equalize the images. And then the next step would be to cut the objects in the images with the Pen Tool for a perfect and clean cut if necessary. After that, there is the use of tools, including the healing tool, clone tool, and patch tool to clean the image.

What is the Photography Post Production in the E-commerce Sites?

Those who are the clients of an e-commerce store, they like to see the products throughout images rather than reading a thousand words. That’s why the e-commerce owners use the product’s images. They must be of high quality so that they can stand for the product in detail as the customers prefer the products by watching their images. Also, you can’t overlook the use of a better image than the normal product photo to raise and achieve your sales goal. For example, shutterbugs maintain some special techniques during product photography. And while making perfect or to improve the existing beauty, these photos need to have a range of photo editing services.

Moreover, as the only way of product displaying, the online stores deal with different types of images. In this case, they take different types of product photo editing services; for example, background removing and ghost mannequin as well as color correction, and many others. For this reason, Clipping USA is providing the high-quality Amazon product photo editing services. So, don’t worry, you will also get our services if you host your products on your personal e-commerce website or marketplaces like Amazon, eBay, Etsy etc.

Photography Post Production software

When the shooting ends, photography post production is the part of the process of image editing starts. In order to deliver high-end tools and productivity-enhanced workflows for 3D modeling and animation along with compositing, and advanced color grading, the photography industry rely on postproduction software. Also, photo editing or post-production is now a central part of photo hobbyists’ and pros’ workflows while becoming progressively more important. And after taking the shot itself, it’s often the second most critical step to producing a photograph. It’s essential for photographers to get editing software with such significance. If you get a good photo editing software then it can fulfill and support all of their needs. These include the basic editing control to adjust brightness and contrast and more complex solutions for performing non-destructive edits with layers and masks along with manage an entire library of images.

Now, let’s know some of the popular photography post production software for handling your photographs post-capture:

Photography Post Production Steps

After you have done photo shooting then photography post production is the most vital parts of your photographs. It usually requires loading the raw images into the post-production software as the first step of photography post production process. And then the next step is to clear and cut the object using the Pen Tool. This way, there are some other steps to complete the post production. And you apparently know that how much hectic is photo post processing if you’re a professional photographer. But, Clipping USA is ready with the fully equipped and expert team to unload your tension and it let you concentrate on your main goal of ‘photography’. We’ll continue working for your 24/7 all the year round, no matter whether you are an e-commerce photographer or a bridal photographer.

Now, let’s know the required steps to perform the photography post production:

File Preparation

Allowing the greatest range of creative control, file preparation is the mechanical work on an image file. Although it’s easy to get lost in the technical, this stage includes numerous sub-steps. But, don’t forget that the purpose of file preparation is to set you up with good files. It’ll give you the opportunity to develop and express a personal photographic style and let you get away from the defaults. Also, your goal is to create raw image files that are not too anything with best-possible file preparation.

Default Post Production Process

At first, it’s the Blanket settings that you can apply to everything. These include camera and lens calibration, along with setting a base color profile. And we recommend Faithful or Neutral, applied as a preset on import to Lightroom for Camera Profile. This is to give you the best starting point. Also, you have the option to make the custom camera and lens profiles.

White Balance

When there are white areas in the image, they match our expectations of a scene. It can make a natural effect along with a good starting point is to use the “White Balance Picker” (W) to choose an area. But, memory colors are more powerful than them. That’s why our opinion of things such as skin tones tends to override neutrality. In actual fact, the images that are not perfectly neutral white balance, we often prefer them.

Color Balance

If you want to our perception of a photograph than whites then midtone colors are actually far more important. And you can usually correct the midtone color balance by shifting the white balance. Adjusting midtone color balance any further is usually best left to Photoshop unless they’re wildly out of line.

Black Balance

It might be the prospect of the image to balance the black parts. But, it doesn’t essentially be neutral. If you add color to blacks then it can create them feel blacker. And it also puts in character or mood. Moreover, it can give a subtle split-process look when color balancing to warm and black balancing to cool. In this case, you can use to put the black balance.

Exposure Correction

When the images are not perfectly exposed, you can use the exposure correction tool. You need to set the white point and black point to reduce clipping and keep as much information as possible in the image. Until just before any of the image starts creeping in hold “Alt” and drag the “Exposure” slider for the white point. But, until just before the image creeps back into the white hold “Alt” and drag the “Blacks” slider for the black point. Although “Recovery and Fill” create more midtones, they also change saturation. That’s why we suggest you leave them alone.

Brightness and Contrast Correction

If slightly flat then create a balanced image in this step. So, you have to use “Highlights” and “Shadow” options for tone and separation. And it comes later to resist the urge to make it top. In combination with Exposure and Blacks, the Brightness and Contrast sliders are perfectly legitimate ways to work. But, as they’re inferior to a “Tone Curve”, it maintains white and black points. So, while using points on a graph, the Tone Curve lets you fine-tune contrast. It’s best to keep this contrast change global in the preparation stage. But, avoid getting into local contrast adjustments just yet.


You can use the “Clarity” tool if you want a low amount of sharpening over a broad radius. By doing this, you can make the lights lighter and the darks darker. And it can cause halos and the best used very sparingly, if in any way.

Vibrance and Saturation

Among these two, “Saturation” affects all colors, but “Vibrance” affects less saturated colors more. And together they can be used to make a saturation character. Shift Vibrance up and Saturation down for even saturation. And shift Vibrance down and Saturation up for discrepant saturation.

Some Other Essential Steps for Photography Post Production

  • Sharpening
  • Noise Reduction
  • Split Toning
  • Black & White Conversion


Hopefully, we’re able to give you a better idea regarding photography post production. This also will make you able to realize post-processing, which is very essential for modern post production photography. You have to learn more how to do post-processing if you want to have your photos looks anything like the shots you have seen online.

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